Tips Before Getting Started
Effective social media marketing requires consistent posting, engaging visuals, and strategic timing to maximize reach and interaction. Follow these best practices to boost engagement and grow your audience.
Need ready-to-use social posts? Scroll to the bottom for templates you can copy and paste!
Plan Your Posting Schedule
- Schedule posts on any day in May for a balanced and engaging content mix.
- Vary the topics to keep your audience interested.
Match Images & Copy Correctly
- Each post has a pre-designed Canva image—simply click the provided link to access and use the correct visual.
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The Canva "Notes" section includes the corresponding social copy for each graphic, making it easy to match the right text to the right image while working in Canva.
Maintain Branding & Formatting
- Adjust captions as needed while keeping them professional yet engaging.
- Include 1-2 relevant hashtags, plus a local hashtag for better reach.
- Example: #DriveSafe, #RoadReady, #YOURCITYdrivingschool (replace with your city).
Optimize Scheduling & Engagement
- Schedule posts at optimal times based on platform analytics.
- Monitor engagement and respond to comments to boost interaction.
By following these guidelines, you’ll ensure your May social media content is well-organized, visually appealing, and highly engaging!
Social Media Content May 2025
Please note that the italicized CTA link will need to be filled out by you. Instagram does not include a CTA link because links in captions do not work on the platform.
The Canva templates already include visuals designed to match the provided social copy, ensuring a cohesive and professional look across all platforms.
Social Post #1 - Post on May 1, Heatstroke Prevention Day.
Facebook Copy
We’ve all forgotten something in the car. Every year, dozens of children are forgotten in the back seat of a car by a parent or caregiver. It can happen to anyone – especially if the child is sleeping or if you are out of your routine – and the outcome could be deadly. Always check the back seat before you leave the car. https://www.nhtsa.gov/campaign/heatstroke#StopLookLock
Instagram Copy
Parked cars get hot, fast – and so do your children. Always check the back seat before leaving your car. #StopLookLock
LinkedIn Copy
Every year, dozens of children are forgotten or left behind in the back seat of a car by a parent or caregiver. Parked cars get hot, fast – and can be deadly to children. A cracked window isn’t enough to prevent heatstroke. Always check the back seat before leaving your car. Visit https://www.nhtsa.gov/campaign/heatstroke to learn more. #StopLookLock
Image Copy
You said you'd never forget them,
but never happens.
Social Post #2
Facebook Copy
Passing your driving test starts with the right training! Our expert-designed courses will help you gain confidence and pass with ease. Enroll today! [Insert CTA Link] #DriverTraining
Instagram Copy
Need your license? We've got you covered with expert-led driving courses. Sign up now and
start driving! #RoadReady
LinkedIn Copy
Take the first step toward your driver’s license with our trusted, state-approved driving courses. Sign up today and drive with confidence! [Insert CTA Link] #SafeDriving
Image Copy
Ready to Hit the Road?
Get your driver’s license with expert training!
Social Post #3
Facebook Copy
Help your teen build safe driving habits from the start! Our courses teach defensive driving skills that will help keep them safe on the road. Sign up now! [Insert CTA Link] #RoadReady
Instagram Copy
Safe driving starts here! Teens, get the training you need for a lifetime of confidence behind the wheel. #RoadReady
LinkedIn Copy
Defensive driving skills last a lifetime. Enroll your teen in a course that sets them up for safety and success. [Insert CTA Link] #RoadReady
Image Copy
Teen Drivers: Start Safe, Stay Safe.
Learn defensive driving skills for a lifetime of safe driving.
Social Post #4
Facebook Copy
Need a court-ordered or state-mandated driving course? We make it easy, affordable, and convenient. Get started today! [Insert CTA Link] #RoadReady
Instagram Copy
Court-ordered driving course? No stress—we've got flexible, state-approved options for you! #RoadReady
LinkedIn Copy
Completing your mandated driving course is easy with our expert-designed program. Sign up and check it off your list today! [Insert CTA Link] #RoadReady
Image Copy
Mandated Course? We've Got You Covered.
Find state-approved courses that fit your schedule.
Social Post #5
Facebook Copy
Got a traffic ticket? Avoid points on your license with our quick and easy defensive driving course. Enroll today! [Insert CTA Link] #DriveSafe
Instagram Copy
Speeding ticket? Reduce points on your license with our defensive driving course! #DriveSafe
LinkedIn Copy
Keep your record clean! Our defensive driving course can help you avoid points and keep insurance rates low. [Insert CTA Link] #DriveSafe
Image Copy
Avoid Points on Your License
Complete a defensive driving course today.
Social Post #6
Facebook Copy
In a hurry? Our online and in-person driving courses are flexible, fast, and approved in your state. Enroll today! [Insert CTA Link] #DriveSafe
Instagram Copy
Need a quick, state-approved driving course? We've got you covered! #DriveSafe
LinkedIn Copy
Get your driving course done on your schedule with our flexible, state-approved program. Sign up now! [Insert CTA Link] #DriveSafe
Image Copy
Need a Driving Course ASAP?
Fast, flexible, and state-approved.
Social Post #7
Facebook Copy
Need a ticket dismissed? Our course makes it easy and helps you keep your record clean. Enroll now! [Insert CTA Link] #SafeDriving
Instagram Copy
Say goodbye to fines! Complete our quick-and-easy ticket-dismissal course today. #SafeDriving
LinkedIn Copy
Court-approved, fast, and hassle-free: Take our course to get that ticket off your record! [Insert CTA Link] #SafeDriving
Image Copy
Ticket Dismissal Made Easy
Fast, reliable, court-approved courses.
Social Post #8
Facebook Copy
Did you know? Completing a state-approved driving course can lower your insurance rates. Sign up today and start saving! [Insert CTA Link] #SmartDriving
Instagram Copy
Drive smart, save big! Our driving course can help reduce your insurance costs. Get started today! #SmartDriving
LinkedIn Copy
Want lower insurance rates? Many providers offer discounts for drivers who complete our course. Enroll now and save! [Insert CTA Link] #SmartDriving
Image Copy
Lower Your Insurance, Save More!
Complete our course and start saving today.
Social Post #9
Facebook Copy
If you see a cyclist, slow down! Bicyclists are most often killed by drivers who strike them with the front of their vehicle at high speeds. Let’s ride smart & stay safe! #Cycling #BicycleSafety
Instagram Copy
Make room! When you pass a bicycle, give them three or more feet of space. Be sure to check your state’s specific laws. Let’s ride smart & stay safe! #Cycling #BicycleSafety
LinkedIn Copy
May is National Bicycle Safety Month! Whether you’re on two wheels or four, safety comes first! Give cyclists space, stay aware, and follow the rules of the road. Let’s ride smart & stay safe! #Cycling #BicycleSafety
Image Copy
National Bicycle Safety Month
Safety starts with all of us. Ride smart. Drive safe.
Social Post #10
Facebook Copy
Motorcycles can be hard to see—but that doesn’t mean they’re not there! Almost 40% of your vision in a car is blocked by blind spots. Stay alert. Check your mirrors. Look twice. Let’s keep our roads safe! https://www.nhtsa.gov/road-safety/motorcycles #MotorcycleAwareness #DriveSafe
Instagram Copy
Motorcycles are smaller and harder to see in traffic. Plus, 40% of your vision can be blocked by blind spots when driving. Stay focused, check your mirrors, and always look out for bikers! #MotorcycleSafety #ShareTheRoad
LinkedIn Copy
Did you know nearly 40% of your field of vision in a car is blocked by blind spots? That’s why staying 100% alert is critical—motorcycles can be easy to miss but impossible to ignore. Look twice, save a life! https://www.nhtsa.gov/road-safety/motorcycles #MotorcycleSafety #ShareTheRoad
Image Copy
Look Twice, Save a Life!
Check your mirrors and always look out for bikers!
Social Post #11- Post Anytime Between May 12-June 1st
Facebook Copy
Wearing your seatbelt? Make sure it’s the right way.
✅ Shoulder belt: across your chest (not behind your back or under your arm)
✅ Lap belt: across your hips (not your stomach)
It’s a small step that saves lives. Buckle up—every trip, every time. [Insert CTA Link] #ClickItOrTicket #SeatbeltSafety #DriveSafe
Instagram Copy
Safety isn’t just about buckling up—it’s about buckling up correctly.
👉 Shoulder belt goes across the middle of your chest—not under your arm or behind your back.
👉 Lap belt should rest across your hips, not your stomach.
Buckle up the right way.
#ClickItOrTicket #BuckleUp #RoadSafety #DriveSmart
LinkedIn Copy
Proper seatbelt use can make all the difference in a crash:
✔️ The shoulder belt should go across the center of your chest—not under your arm or behind your back.
✔️ The lap belt should sit low across your hips, not your stomach.
Even short trips require full attention to safety. Always buckle up properly. [Insert CTA Link]
#ClickItOrTicket #RoadSafety
Image Copy
When you wear your seatbelt, staying safe is a cinch.
Click it. Don't Risk it.